Advyzon and Syntax Data Enter Custom Indexing Partnership

Sarah Grieco
October 22, 2024

Advyzon and Syntax Data Enter Custom Indexing Partnership

Comprehensive wealth platform adds direct indexing solutions for financial advisors

CHICAGO, October 22, 2024--(BUSINESS WIRE)--Advyzon Investment Management (AIM), a turnkey asset management program (TAMP) under the umbrella of comprehensive technology platform Advyzon, and Syntax Data, a financial data and technology company that codifies business models into a relational system called Affinity® Data, today announced a partnership that will provide financial advisors with the ability to produce highly customized financial portfolios at scale.

AIM’s  indexing  capabilities  powered  by  Syntax’s  scalable  platform  offers advisors a comprehensive solution, covering every step of the index development process, integrated directly into  Advyzon’s  all-in-one  platform.  Advyzon  offers  advisors  a  comprehensive  solution  that combines  portfolio  management,  customizable  performance  reporting,  trading  and  rebalancing, client web portals, CRM, client billing, and secure document storage – plus a model marketplace with access to third-party strategists via turnkey asset management with AIM.

Using  AIM’s indexing capabilities powered by Syntax Data, a  proprietary  system  that  includes accurate  product  line  revenue  data  for  more  than  11,000  publicly  traded  companies,  financial advisors can customize benchmark indices or build  core, factor,  thematic,  and/or impact  indices from scratch, enabling advisors to tailor investment solutions to match client preferences. Syntax Data’s output includes back-tested performance, detailed statistical analysis, and an institutional-grade methodology document that provides total transparency into the investment process.

“We’re  very  excited  to  partner  with  Syntax  Data  and  introduce  direct  indexing  solutions  into Advyzon,” said  Lee Andreatta, CEO of Advyzon Investment Management. “The integration of Syntax’s indexing capabilities into Advyzon’s comprehensive platform gives us a clear advantage in providing a full range of investment-related services to RIAs that facilitate the organic growth of  their  practices  –  most  notably,  seamlessly  taking  a  taxable  account,  creating  a  personalized index, and then transitioning it  through AIM’s Tax  Transition Optimization Engine  designed to create tax alpha with the goal of maximizing after-tax returns.”
“We are proud to partner with Advyzon, adding our revolutionary financial data and technology to their platform,” said Syntax Data CEO Patrick Shaddow. “At a time when investment advisors face  growing  demands  for  customization  and  differentiation,  the  combination  of  Advyzon  and Syntax Data provides a timely and effective solution to meet  the increasingly  complex needs of investors.”

ABOUT SYNTAX

Syntax  LLC  is  a  financial  data  and  technology  company  that  codifies  business  models  into  a
relational system called Affinity® Data. Syntax operates through three segments: Affinity® Data,
Syntax  Direct℠,  and  Syntax  Indices.  Using  its  patented  FIS®  technology  inspired  by  systems
sciences,  the  Affinity®  Data  segment  offers  the  most  comprehensive,  granular,  and  accurate
product  line  revenue  data  available  on  the  market.  The  Syntax  Direct℠  segment  then  uses  this
abundance  of  data  to  facilitate  the  near  instantaneous  creation  and  ongoing  management  of
boundless  direct  indexing  solutions  and  rules-based  equity  portfolios  through  a  fully  automated
platform. The Syntax Indices segment offers customized and proprietary indices, including core
global  benchmarks  and  micro-  and  macro-thematic,  smart  beta,  defined  outcome,  and  target
volatility indices. These indices are foundational for a range of financial products, such as ETFs,
UITs, and structured products. To learn more, visit www.SyntaxData.com.

ABOUT ADVYZON

Advyzon provides comprehensive wealth management technology, as well as investment solutions
through  Advyzon  Investment  Management,  LLC  (AIM),  for  RIAs  and  independent  financial
advisors.  The  Advyzon  platform  combines  portfolio  management,  customizable  performance
reporting, trading and rebalancing, client web portals, mobile apps, CRM, client billing, and secure
document  storage,  along  with  investment  solutions  and  a  model  marketplace  offered  by  AIM.
Advyzon also provides networking and practice management experience via the annual Advyzon
Conference.  A  team  of  entrepreneurs  led  by  CEO  Hailin  Li,  Ph.D.,  CFA®,  Advyzon  strives  to
innovate  in  strategic  and  useful  ways.  Financial  advisors  inspire  Advyzon’s  innovation  and
integrations. Advyzon’s exceptional technology and service exist to improve the advisor
experience – whether it’s via portfolio and firm management or client relationships and growth.
To learn more about Advyzon, visit www.Advyzon.com. To learn more about Advyzon
Investment Management (AIM), visit www.AdvyzonIM.com.

AIM is a registered investment adviser registered with the United States Securities and Exchange
Commission,  and  a  wholly  owned  subsidiary  of  yHLsoft  Inc.,  doing  business  as  Advyzon
("Advyzon"). All investment advisory services are provided by  AIM, while some technology and
administrative support services are provided by Advyzon. AIM's advisory services are available
to financial advisors for use in managing assets for their clients only, and do not provide advisory
services directly to retail investors.
Statements  made  by  Syntax  Data  in  this  communication  that  indicate  approval,  support,  or
recommendation of Advyzon Investment Management (AIM) are considered endorsements. These
endorsements  are  made  by  representatives  of  Syntax  Data,  and  Syntax  Data  has  a  business
relationship  with  AIM.  No  cash  compensation  was  paid  to  these  parties  for  their  statements;
however,  AIM  receives  compensation  from  Syntax  Data  for services related to AIM’s indexing
offering and may receive compensation to cover the cost of AIM’s administration and monitoring
of their Models/Strategies included in AIM’s Model Marketplace program. If advisors engage with
AIM, both AIM and Syntax will receive compensation when advisors employ these offerings.